Being a set collector myself, and going for Heritage/Ginter/Gypsy Queen each year, I feel that Topps is doing quite well. Sure, the Heritage SPs go crazy at first, but now they can be picked up for $2-3. I love to collect these sets each year and the SPs give me something to chase, rather than a few simple base cards. On the other hand, I never believe a monopoly on any industry is a good thing. It allows Topps to take advantage of collectors by setting their own prices and not allow to worry about creativity. I am not a real fan of regular Topps and have never collected the base set, as it is much too plain for me. With all this being said, it pains me to know that I was the only one I knew from a graduating class of 444 that collected sports cards. Maybe this is because it was a passion I shared with my dad and still do to this day, but I believe collecting is somewhat inherited by the people around us.