Here is an honest review...
Let's see. 1000 hobby boxes @ $99/box. That means the owner makes $100K on the run, if all boxes sell. There are enough uninformed and indiscriminate buyers to assume this is a good possibility.
You might have to spend a few thousand (we are talking plain jane 3x5s I suspect and I am probably being generous here) to find a similar big hit autos they are advertising and let's say for argument sake, all of the autos inserted run you $10K. I can't tell from the information provided, but it seems like the box is a single card. 1000 autographs being sold at an average of $100 a piece! The owner spends $10K and makes a very healthy profit. You, the buyer, beat the odds on one of the "hits" such as Jordan, Lombardi or Robinson and you have a decent deal (assuming they are real and who is authenticating them again???), the rest are grossly overpriced!
Those may be the ugliest "cards" I have ever seen. The only thing that could make it worse would be to use a cut photograph (like TriStar Signa Cuts) instead of a clean 3x5 signature.
I would not admit to being at all connected to this joke of an operation, even to mention a friend is the owner. The website is pathetic! Misspelled words and poor grammar. Your comments about not writing an honest review because it's your buddy and you got the box free and your connection to this operation could seriously cast doubt on your character as well.
This is like Famous Fabrics, but worse!